Nike told us that it was going to launch a Corinthians collection in honor of the best Formula 1 driver of all time: Ayrton Senna (who, by the way, was a fanatical Corinthians fan).

We replied: there is only one way to do this campaign, being brave.

Photographed by Nixon Freire

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Role: Creative/Copywriter

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Film script:
Fear.
You never could penetrate in these eyes.
You never sheltered in this window of the soul.
Fear, you're weak.
You never could beat this obstinacy.
The spark was never yours.
You were never capable of overcoming this passion for victories.
This focus.
The spark always belonged to these eyes.
Always.