For the first time, the Oscars and Carnival happened on the same day, as Brazil stood on the verge of its first Academy Award.

So Apple turned the moment into samba.

Shot on iPhone 16 Pro, Brasil em Cena celebrated Cinema and Carnival with an original samba-enredo that premiered during the Oscars broadcast on Rede Globo (like Brazil’s ABC, NBC and CBS rolled into one).

Listen to the full track on Apple Music.

Directed by Mariana Borga



-

Role: Creative/Copywriter

-

Press:
AdAge
Little Black Book | LBBOnline
Shots
Muse by Clios
G1: globo.com
Tenho Mais Discos Que Amigos
Latin Spots
Clube de Criação
Meio & Mensagem
Propmark
The Stable
CONTROL
Anuncíos
Canal Tech
MacMagazine
LSA Magazine
Blog do iPhone